Developed BY kids FOR kids, CureTheBullies is a fun, interactive awareness-raising campaign, which focuses on a new approach to the issue – by targeting the ‘bystander’ – kids who may witness bullying behaviour or even act as an accomplice to bullying behaviours, through their use of email, social networking or text messaging.

Aimed at children between eight and 12 years of age, the campaign helps children identify passive bystander behaviour in themselves through taking a self-discovery test online, “a free health check” and offers them tools and advice on how to rid themselves of their “Bullies Virus”.

Link: Cure the Bullies

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